boost 2025 the experience
Making memorable customer
A 360º PROJECT
Based on the clear and inspiring vision of NEST – Portugal’s Tourism Innovation Center, we were the agency responsible for the entire materialization of the event: thematic consultancy, keynote management, production, content creation, communication and sponsorship management of BOOST 2025 “The Experience“.
Ideation and Program
The NEST briefing was highly motivating: Inspire, connect, and empower tourism stakeholders for innovation through a journey across the different stages of the consumer experience. Together, we created the event program and identified and engaged national and international keynote speakers.
We also named and developed the full graphic identity: BOOST – THE EXPERIENCE.
TRANSFORMING SPACES
Boost – The Experience was divided between two spaces on the Estoril Campus: the main EHTE auditorium and the CIBT. At the first location, with 1980s architecture, a complete visual transformation was required, and we delivered a complete visual transformation aligned with the event identity. In both buildings, we designed immersive visual environments and interactive installations, in a perfect metaphor for the sector in which tradition and innovation shape the future of Tourism every day
We brought every BOOST 2025 visual support to life: website, decks, invitations, check-in materials, decor, projections, videos, photographs, voiceovers, and social media content. We also developed all stage content, and transition sequences and countdowns graphic animation.
Production and multimedia
Speaker and stakeholder management
We identified potential speakers and handled all negotiations and preparations for their presence, including accommodation and travel. We also created and managed an online community where all the speakers met and exchanged ideas before BOOST 2025. In total, we managed 2 international keynotes and over 25 speakers (including 5 international).
Catering for 600 people, check-in, 2 fully decorated buildings, 20 hostesses, and all audiovisuals, everything was handled by the masterful management of our team!
Integrated communication
We were responsible for bringing all visual elements of BOOST 2025 to life. Website, decks, invitations, check-in material, decor, projections, videos, photographs, voice-over and social media. We also created all stage content, transition graphics and creative for the countdown. Our innovative and collaborative approach ensured that every detail was thought through to create a unique and memorable experience. From conception to execution, we worked closely with our partners to ensure that the event’s message was conveyed effectively and impactfully.
Sponsorship
We started by identifying – based on the event’s goals and target audience – several potential sponsors. Alongside the client, we selected the best fits and managed all negotiations and benefits with each one.
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